SEO Review, Code Clean and Optimisation - |
Our SEO package is perfect for any existing websites that may need basic code improvements to help give a better foundation in order to rank higher on search engines such as Google, Yahoo and Bing.
We have 3 phases to our SEO package as detailed below:
Phase 1 - SEO Review
The initial invoice payment on signing up includes a review sent via email detailing any proposed changes or issues with your website and how we may be able to help.
During the review we look for improvements that can be made to improve Search Engine Optimisation, but we will also look for broken links, outdated or poor code and other simple issues which should be adjusted.
Once a review is received via email from our team, you may then confirm to go ahead with the next phase or cancel the package if it is felt the issues raised are not critical.
PHASE 2 - Code Cleanup and On-page Optimisations
First we fix any basic code that is broken and clean up problem areas where possible. We then look at updating Meta Tags, Meta Titles, Meta Description, page content and structure, checking website for W3C standards and working to search engine guidelines to give your site the best chance of ranking for your main key phrases.
York Creative also check your site for:
- URL Optimisation.
- If there is enough relevant and unique content.
- Correct HTML Code.
- Analysis of non indexable attributes like Flash and advise on alternatives
- Image analysis and optimisation of Alt and Title tags.
- Optimisation of internal navigation and linking structure.
- Optimisation of external links.
- Analysis of broken links and how they can be corrected.
- Page text and content optimisation.
- Website URL Redirection.
- Improved hosting, server optimisations.
- CDN (Content Delivery Networks) and security enhancements.
Phase 3 - External link building and website promotion
Now the website has been checked and the code has been tidied, we look to improving and maintaining your website ranking for the long-term. We add reciprocal links to your site from our network of websites and other promotional internet marketing sites as well as advising you on a social networking strategy.
Finally we focus on correctly setting up your listings with Google Places or Maps, as well as other 3rd party sites, directories and resources (such as Analytics if required).
After monitoring the improvements and progress of the website. You'll receive ongoing email support if you then wish to make updates and changes in the future.